Deciding how to get the word out about your products and build traffic to your websites is something that many new internet marketers struggle with. Truthfully, there are so many ways to solve this problem, but those new to online marketing just tend to get overwhelmed and confused. Most experienced marketers know the best and easiest technique for creating traffic, getting known, and making sales is through article marketing.
If done right, this approach will make your business take-off. Here are some hints to help make your article marketing campaigns successful.
Using your own articles on your money sites should never be ignored. Articles on your site will help your visitors learn about the subject and will create the impression that you’re knowledgeable and worth spending time with.
Make sure that all of these articles are well written and thoroughly researched, and you could find that your article page converts more sales for you than any of the major article directories and databases that are out there.
Write for the reader, not your keywords. Many of the article directories have strict rules on the percentage of your article that can be keyword-centric. If you try to “keyword stuff” your articles it won’t work because they won’t be fully read. You’ll find a range of about 1-3% target keywords to be the norm for acceptability in article directories.
Keyword stuffing is only good for getting your accounts banned, which will do more harm to your article marketing campaign than good.
People will never even finish reading, let alone click-through, if your articles look like they were poorly written. These kinds of mistakes cause people to mistrust you, and the bottom line is they won’t do business with anyone they don’t trust. Make sure your articles are smooth and easily readable. You can even use a spelling and grammar checker if you’re not strong with it. Of course you can outsource this aspect of your article writing.
Marketers have more than one approach they use when they do article marketing. So no matter what your experience level is, you can always find ways to become more efficient and unique. This method will work to build credibility, generate traffic, and sell more.